Image: Bitcoin,

Singapore-based startup Ecxx Global Private Ltd. will launch its digital asset exchange on March 21 with more than 12,000 users already registered during pre-launch, the company said on Wednesday. Ecxx is backed by US$44 million in funding which it raised from investors that include CapitalX, Epsilon Investment and Ariki Asia and aims to become “the world’s leading digital asset exchange.”

Ecxx to launch new digital asset exchange in Singapore
Ecxx to launch new digital asset exchange on March 21, 2019, in Singapore

Designed for both professional traders and retail investors, the platform seeks to deliver trustable and secured digital asset trading services that allows users to buy, sell, and store digital assets.

The platform promises a “world-class multi-layer security system” and will run on its own in-house proprietary system, enabling the company to provide “a full-suite crypto ecosystem with high liquidity.” It will be integrated with SmartNation Singapore project, a consent-based identity profile platform for Singaporeans or permanent residents. For non-Singapore residents, the typical KYC process still applies.

Ecxx said it was in the midst of applying for a market operator license from regulators. As it “aggressively” scales its network and expands across multiple additional counties and geographies, the company will be seeking relevant regulatory approvals.

“We see regulation and government licensing as critical factors that will drive the future of the blockchain and cryptocurrency space,” said Branson Lee, CEO and co-founder of Ecxx. “As such, we intend to work closely with the regulators to have the right licenses in place for to grow into a leading digital asset exchange and a dominant player in the cryptocurrency market.”

Ecxx has also announced a strategic partnership with award-winning cryptocurrency hardware wallet manufacturer Ledger, a collaboration that will see Ecxx becoming the first exchange in Asia to integrate Ledger Vault, the company claims. Ledger Vault is a cryptocurrency wallet management solution for the financial industry.

Ecxx joins the already crowded Asian cryptocurrency trading industry, a highly competitive market that counts plenty of established players including Huobi, OKEx, Binance, BitFlyer, Korbit and Bithumb.

Last year, several South Korean and Japanese exchanges began aggressively expanding overseas, and most particularly in Southeast Asia. Coinone, one of the South Korea’s largest exchanges, launched in Indonesia in August and is now eyeing Singapore and Hong Kong.

Cryptocurrency exchanges Upbit, operated by South Korea’s Dunamu, and BitBox, operated by Japan’s Internet giant Line, both launched in Singapore in 2018.